Yeah, but this is why I made sure to plug on some of those End of 2016 game polls..... if Hitman is seen as a title that keeps popping up on people's lists... sooner or later the whole "it's online bah!" thing just falls away.
I liken this to how Disney can put someone into the mainstream by sheer visibility and force of will.
And related to another discussion.. the amount of media visibility about each ET's release shows you that Square Enix is doing it's job... getting the game out there.
A lot of people I talk to say that the most important thing is that now you can go to Steam and basically get a whole bunch of Hitman (Season 1) and then consider Season 2 piecemeal. The hardest part was always the very beginning when there was just the training missions and Showstopper only.