Mostly,the way the development has been going for the last few games.
Sqenix wanted to probably squeeze IO to get something more mainstream out of their nieche stealth IP. Shooters sold and still sell a lot,so it’d make sense to want a reboot to please your shareholders,as most corporations want to. Also,Bateson himself stated that during the development of Absolution,IO behaved wierdly with him,ending the collaboration very abruptly. IO as of late,has instead adapted a more “fan-base friendly” method of handling things. Look at season 2,first thing they showed was the briefcase. I think that it’s no accident that now that nothing is holding IO back we’re getting a bit more out of Hitman.
Season 1 was more of IO’s baby since Absolution was,to most,very meh and Sqenix (which still,even in letting IO,was polite enough to let them have Hitman) probably thought that letting them run their IP on their own was their best course of action.
It just seems like the most logical way to see how things have been going to me.
Corporations don’t care about nieche fanbases,but they had to with us.